James Madison University Heart Bag CHarm/Keychain

Celebrate your James Madison University pride with this heart-shaped purse charm and key ring by Desden. Designed to add a pop of school spirit to your everyday accessories, it features the JMU logo and makes a fun addition to any bag, keys, or backpack.

Whether you are a student, alum, or devoted Dukes fan, this charm is a simple way to show your school pride wherever you go. Go Dukes!